Busy week with highlights (out for dinner & to hear William Gibson!) and lowlights (car got hit in parking lot while we were out for dinner & hearing William Gibson!) but here, to bump Stephen Joseph Harper down from the top of this page, is a delightful flyer from our mailbox yesterday:
“WHO” do you call when there’s an Emergency?
What happens when “YOU” can’t make that call? Will “THEY” know “WHO” to call?
Everest, The First Nationwide Funeral Planning and Concierge Service provides a free, no obligation card (but please give us your phone number and the best time to call) for your wallet that links back to a file at the Everest offices. When the ambulance people pick your limp body up from the scene of the accident, they look at your card, call Everest and Everest says “Call her MOTHER!” I’m just not sure I want them making any decisions on my behalf if I’m incapacitated. If they can so flippantly abuse the English language with their advertising campaign, imagine what havoc they could wreak with my life-supported or dead body?
“Yeah she totally wanted the solid oak casket. It’s right here in her file: “I” want the solid oak casket for when “I” die.”
“She would never have used those quotation marks!”
“Tough, lady, it’s “signed” right here. Hand over the $10,000.”
I do enjoy the re-branding of “funeral broker” as “concierge service” though. Very savvy.
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