The Crappy – er, Canadian – Tire guy will no longer grace our nation’s airwaves with his unsolicited advice and smirky bearded face! Farewell, godspeed, whatnot.
I can’t begin to tell you how happy this makes me, not only because: who doesn’t hate the CT guy? but also because I know someone who is the mirror image of the CT guy, both in looks and in behavior and trust me, having the Canadian Tire guy always looking over your “fence” and offering you unsolicited advice? About as much fun in real life as it is on TV. But with fewer power tools. (So actually, less fun in real life than on TV.) My hope is that the two are somehow connected, like a voodoo doll type deal, and the disappearance of one – well – I don’t have to spell it out for you. In print. On the internet.
The other important part of this story is that Canadian Tire has switched ad agencies entirely so maybe the vapid “it starts with you/c’mon & get things started here/ooooooh/let’s get started” jingle will also soon be at the unemployment office looking for its pogey. Again – me, living in Hope, sitting on my porch swing and enjoying the chainsaw carvings.
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